Going Sustainable: The Whys and Hows
Sustainability is not a choice anymore but a need. So it's no wonder that an increased population of health and environment-conscious consumers are leaning towards adopting sustainable products and practices. A study by McKinsey suggests that over 67 percent of consumers now opt for sustainable materials as an important purchasing factor. That said, transitioning from living a fast-fashion and convenient lifestyle to a more consciously driven sustainable lifestyle, needs a constant reminder and loads of effort.
Actually, it's easier done than said.
- Sustainable living is all about making the right choices that aim to reduce the carbon footprint and minimize the damage to the environment due to one’s lifestyle choices. It's all about preserving the resources to ensure that the needs of future generations are met.
Sustainable living is a constant choice --- right from the clothes you buy to abandoning plastic straws. It is is based on three principles of social equity, economic viability, and environmental preservation. So we actively support sustainable communities, use socio-economic resources to minimize the damage, and focus on systems, processes, and activities to bring down the impact on the environment.
- Sustainable living starts at home. Begin with buying reusable bottles/ straws/ cups. Replace plastic bottles/ straws/ single-use cups with copper bottles/ metal straws/ ceramic mugs. BUY HERE
Take a look at the inconspicuous corners of your house, where plastic items of everyday use lie. Stop using plastic toothbrushes or earbuds. Look for alternatives made with materials like bamboo, coir or rubber. BUY HERE
Refuse. Reduce. Reuse. Repair. Recycle. Replace. Research.The time to buck up is now.
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